CoverGirl Announces First Male Makeup-Wearing ‘CoverBoy’ Model

james-charles-compressedThe makeup giant CoverGirl has announced its first “Coverboy” model—a 17-year-old boy who regularly wears makeup and says that the practice is “becoming more widely accepted” in society.

CoverGirl made the announcement on social media on Tuesday, introducing James Charles of Bethlehem, N.Y. as a “boundary breaker.”

“Meet @JCharlesBeauty: makeup artist, boundary breaker, and the newest COVERGIRL!” the company wrote. “Spread the word by regramming using #COVERGIRLJames.”

Charles, who regularly conducts makeup tutorials online, has 500,000 followers on Instagram and nearly 80,000 subscribers on his YouTube.

“Today, I am living out one of my biggest dreams,” he said in a video clip also posted by the company. “That’s right, I am a new CoverGirl.”

Charles told reporters following the announcement that he believes that gender “stereotypes” need to be broken surrounding the use of makeup.

“Breaking gender norms just comes instantly as soon as a boy is comfortable and confident enough to put on makeup. I think it’s so important to love who you are and be comfortable in your own skin,” he said to BuzzFeed.

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“I see new guys on my Instagram feed every single day rocking amazing makeup looks and crazy out-of-the-box stuff. It’s a growing industry, and the population of boys in the industry is growing as well,” Charles also told the New York Times. “Men in makeup is becoming more widely accepted. But it’s going to take so much more open-mindedness to have it be a common thing.”

Charles, who also identifies as homosexual, says that he believes society is becoming more open to the unconventional.

“Gay marriage laws were passed recently. Now with people on social media and boys in makeup, we’re becoming more accepting in general,” he stated. “We have a lot longer to go. All of our biggest issues have taken a long time.”

When asked how he differs from a drag queen, Charles said that drag queens attempt to appear female, while he sees himself as just a boy in makeup.

“They are really similar in expressing yourself and releasing your creative juices. But boys in makeup are boys in makeup,” he said. “When you’re a drag performer, you’re a boy in makeup performing as a female. Drag is performance artistry.”

CoverGirl’s announcement, which obtained over 35,000 likes as of press time, has drawn both applause and dismay.

“I don’t put definitions on gender because freedom of expression … is freedom of expression on anyone. I won’t put limitations on anyone through materials such as clothing or makeup,” one follower wrote.

“Do I dress as a guy when I wear pants? No. Same way you’re not dressing as a girl wearing makeup,” another opined.

“[A]ncient men wore just as much makeup as women did. Everyone that is complaining and arguing against this is dumb and needs to learn that its 2016 and things are changing now,” a third remarked.

“I’m not sorry! Men shouldn’t wear makeup! And I don’t care if anyone disagrees with me,” wrote one follower who expressed concern.

“People need to open a Bible,” another remarked. “I’m pretty sure when God created the world, He didn’t want guys to dress up as girls.”

“We have no more society,” a third lamented. “All they want to do is further destroy families. Kept everyone guessing [about] what’s right and what’s wrong. No more genders. It’s to keep us submissive as a whole.”

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  • Reason2012

    Adults continue to permanently turn away from homosexuality, even after decades of believing the lie they were “born that way”, proving it’s not genetic, but the product of indoctrination, confusion, mental instability and/or abuse.

    Homosexual behavior is most literally pointed out as a sin, and God has not changed on that regard. But if a person has those inclinations but does not act upon them, does not dwell in lust upon others, but is instead struggling against them to avoid them, then it’s not a sin. It’s just like sinful inclinations of any kind: it’s acting upon it when it becomes a sin.

    And this is what God says about sin and specifically the behavior of homosexuality:

    Romans 1:26-27 ”For this cause God gave them up unto vile affections: for even their women did change the natural use into that which is against nature: (27) And likewise also the men, leaving the natural use of the woman, burned in their_lust one toward another; men with men working that which is unseemly, and receiving in themselves that recompence of their error which was meet.”

    1 Corinthians 6:9-10 ”Know ye not that the unrighteous shall not inherit the kingdom of God? Be not deceived: neither fornicators, nor idolaters, nor adulterers, nor effeminate [men who willingly take on the part of a “woman” with another man], nor abusers of themselves with mankind [s odomites], (10) Nor thieves, nor covetous, nor drunkards, nor revilers, nor extortioners, shall inherit the kingdom of God.”

    1 Timothy 1:9-10 ”Knowing this, that the law is not made for a righteous man, but for the lawless and disobedient, for the ungodly and for sinners, for unholy and profane, for murderers of fathers and murderers of mothers, for manslayers, (10) For_whoremongers, for them that defile themselves with mankind [s odomites], for menstealers, for liars, for perjured persons, and if there be any other thing that is contrary to sound doctrine;”

    Jude 1:7 ”Even as_Sodom and Gomorrha, and the cities about them in like manner, giving themselves over to fornication, and going after strange flesh, are set forth for an example, suffering the vengeance of eternal fire.”

    Luke 17:29 ”[Jesus said] But the same day that Lot went out of_Sodom it rained fire and brimstone from heaven, and destroyed them all.”

    Matthew 19:4-6 ”And he [Jesus] answered and said unto them, Have ye not read, that he which made them at the beginning made them male and female, (5) And said, For this cause shall a man leave father and mother, and shall cleave to his wife: and they twain shall be one flesh? (6) Wherefore they are no more twain, but one flesh. What therefore God hath joined together, let not man put asunder.”

    Jesus made it quite clear God made us male and female so that a man will leave his father and mother (not two fathers, not three mothers and so on) and cleave onto his wife (not his husband and so on).

    The Word of God rebukes us all – even if we all try to say we don’t believe the Bible, the very Word of God will be our judge when we face Him. And God is a righteous judge and will judge us all – not turn a blind eye to our sin. Do not be deceived by the world: it’s God we will have to convince that His word was a lie, not men. What happened in Noah’s day when the entire world rejected God? Did God spare them because there were so many? No – they all perished except for Noah and his family!

    Proverbs 9:10 ”The fear of the LORD is the beginning of wisdom: and the knowledge of the holy is understanding.”

    God spared not His chosen people – we are kidding ourselves if we think He will spare the United States of America if we choose to blatantly turn away from Him.

    Jeremiah 12:17 ”But if they will not obey, I will utterly pluck up and destroy that nation, saith the LORD.”

    Luke 17:28-30 “So also as it was in the days of Lot: they ate, they drank, they bought, they sold, they planted, they built; (29) but the day Lot went out of Sodom, it rained fire and brimstone from the heaven and destroyed them all. (30) Even so it shall be in the day when the Son of Man is revealed.”

    Romans 1:18-32 “For the wrath of God is revealed from heaven against all ungodliness and unrighteousness of men, who hold [suppress] the truth in unrighteousness; Because that which may be known of God is manifest in them; for God hath shewed it unto them.

    For the invisible things of him from the creation of the world are clearly seen, being understood by the things that are made, even his eternal power and Godhead; so that they are without excuse: Because that, when they knew God, they glorified him not as God, neither were thankful; but became vain in their imaginations, and their foolish heart was darkened. Professing themselves to be wise, they became fools, And changed the glory of the uncorruptible God into an image made like to corruptible man, and to birds, and fourfooted beasts, and creeping things.

    Therefore God also gave them up to uncleanness through the lusts of their own hearts, to dishonour their own bodies between themselves: Who changed the truth of God into a lie, and worshipped and served the creature more than the Creator, who is blessed for ever. Amen.

    For this cause God gave them up unto vile affections: for even their women did change the natural use into that which is against nature: And likewise also the men, leaving the natural use of the woman, burned in their lust one toward another; men with men working that which is unseemly, and receiving in themselves that recompence of their error which was meet.

    And even as they did not like to retain God in their knowledge, God gave them over to a reprobate mind, to do those things which are not convenient; Being filled with all unrighteousness, fornication, wickedness, covetousness, maliciousness; full of envy, m urder, debate, deceit, malignity; whisperers, Backbiters, haters of God, despiteful, proud, boasters, inventors of evil things, disobedient to parents, Without understanding, covenantbreakers, without natural affection, implacable, unmerciful: Who knowing the judgment of God, that they which commit such things are worthy of death, not only do the same, but have pleasure in them that do them.”

    The entire Bible points out men having_sex with men is an abomination. Likewise woman having_sex with women. It’s not just Paul that pointed it out.

    Genesis 19:4-13 “But before they lay down, the men of the city, even the men of S odom, compassed the house round, both old and young, all the people from every quarter: And they called unto Lot, and said unto him, Where are the men which came in to thee this night? bring them out unto us, that we may know them [men wanting to have_sex with men].

    And Lot went out at the door unto them, and shut the door after him, And said, I pray you, brethren, do not so wickedly. Behold now, I have two daughters which have not known man; let me, I pray you, bring them out unto you, and do ye to them as is good in your eyes: only unto these men do nothing [he offers his daughters to be_raped to keep them from having_sex with another man – shows_rape is not the issue but male on male_sex]; for therefore came they under the shadow of my roof.

    And they said, Stand back. And they said again, This one fellow came in to sojourn, and he will needs be a judge: now will we deal worse with thee, than with them. And they pressed sore upon the man, even Lot, and came near to break the door. But the men put forth their hand, and pulled Lot into the house to them, and shut to the door. And they smote the men that were at the door of the house with blindness, both small and great: so that they wearied themselves to find the door.

    And the men said unto Lot, Hast thou here any besides? son in law, and thy sons, and thy daughters, and whatsoever thou hast in the city, bring them out of this place: For we will destroy this place, because the cry of them is waxen great before the face of the LORD; and the LORD hath sent us to destroy it.”

    These two messengers were sent to destroy that place before the event where they tried to_rape these messengers.

    Leviticus 18:22 “Thou shalt not lie with mankind, as with womankind: it is abomination.”

    Leviticus 20:13 “If a man also lie with mankind, as he lieth with a woman, both of them have committed an abomination …”

    Even cross-dressing is an abomination:

    Deuteronomy 22:5 “The woman shall not wear that which pertaineth unto a man, neither shall a man put on a woman’s garment: for all that do so are abomination unto the LORD thy God.”

    Deuteronomy 23:17 “There shall be no_whore of the daughters of Israel, nor a s odomite of the sons of Israel.”

    1 Kings 22:46 “And the remnant of the s odomites, which remained in the days of his father Asa, he took out of the land.”

    1 Kings 15:11-12 “And Asa did that which was right in the eyes of the LORD, as did David his father. And he took away the s odomites out of the land, and removed all the idols that his fathers had made.”

    2 Kings 23:7 “And he brake down the houses of the s odomites, that were by the house of the LORD, where the women wove hangings for the grove.”

    Ezekiel 16:49-50 “Behold, this was the iniquity of thy sister S odom, pride, fulness of bread, and abundance of idleness was in her and in her daughters, neither did she strengthen the hand of the poor and needy. And they were haughty, and committed abomination before me: therefore I took them away as I saw good.”

    And the “pride” parades about homosexuality are more of the same.

    Matthew 19:4-5 “And he answered and said unto them, Have ye not read, that he which made them at the beginning made them male and female, And said, For this cause shall a man leave father and mother, and shall cleave to his wife: and they twain shall be one flesh?”

    Not father and father. Not mother and mother. Not his husband.

    And only two people of opposite gender can become “one flesh”.

    Live forever, people – not temporarily only to be cast out for living for the things of this world.

    May God/Jesus Christ be glorified!

    • uninvitedguest


      • Chet

        What, specifically, do you find funny in God’s Word?

  • 0pus


  • Amos Moses

    /SMH ………………..

  • Amos Moses

    “[A]ncient men wore just as much makeup as women did.”

    Yeah … pagans ………

    • Chet

      And were all just as ugly…

  • Tangent002

    Anyone, male or female, wearing that much makeup looks ridiculous, in my opinion.

    • Amos Moses

      We dont agree on much ….. but YUUUUPPPPPP …………..

  • Tangent002

    Men have been using makeup throughout history, either as concealer or outright decoration. ‘Fops’ during the Restoration used lip color, rouge, and powder (for their faces and wigs) without being considered either homosexual or transgendered.

    Anyone remember the ‘hair metal’ bands of the eighties like Poison, Ratt, Motley Crue, Twisted Sister, etc.? There wasn’t a one of them that didn’t wear obvious makeup. Even Christian metal band ‘Stryper’ gave Ru Paul a run for his/her money.

    • Nidalap

      I agree…with your previous statement. Ridiculous…

  • ComeOnPeople!

    one word… disgraceful

  • Chet

    Sure makes a very rough looking girl…

  • Gena B

    They have to do something like pander to the latest trend since the quality of their makeup has gotten so bad they hope it will boost sales.