Christian Family Organization Calls for Betty Crocker Boycott Over Support for Homosexual ‘Marriage’

crockerWASHINGTON —  A Christian family organization is calling for a national boycott of the iconic dessert mix company Betty Crocker for its support of homosexual marriage.

In July of this year, after the state of Minnesota legalized same-sex unions, the company donated custom cakes to three homosexual twosomes for their “wedding” reception. Company spokesperson Laura Forero told Minnesota Public Radio that the image of Betty is continually undergoing an evolution, but that Betty Crocker is committed to “diversity” and “inclusion.”

“Celebrating these three families today seemed very appropriate as Betty celebrates all families,” she stated.

Betty Crocker is owned by General Mills, which declared its support for homosexual “marriage” a year ago. As previously reported, at a Minnesota homosexual pride event in June 2012, CEO Ken Powell declared that he opposed a marriage amendment that was slated to be on the ballot, which would enshrine the Biblical definition of marriage in the state constitution.

Ken Charles, General Mills’ Vice President of Diversity, also issued a letter throughout the company, outlining that he believed homosexual “marriage” would benefit employee productivity, and that if the amendment passed, it would be more difficult to retain skilled workers.

“I am proud to see our company join the ranks of local and national employers speaking out for inclusion,” Charles stated. “We do not believe the proposed constitutional amendment is in the best interests of our employees or our state economy – and as a Minnesota-based company we oppose it.”

On Thursday, Tony Perkins, founder of Family Research Council in Washington, D.C., called upon listeners to his daily radio commentary to join the organization in its boycott against the company.

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“At Betty Crocker, the only thing they’re mixing up is their priorities,” he stated. “If you ask conservatives, Betty Crocker’s latest promotion is a recipe for disaster.”

Perkins then pointed to a website providing additional information on the boycott against Betty Crocker and its parent company General Mills, which includes a letter that supporters can sign to express their disappointment.

“I never thought that by eating Cheerios for breakfast I would be supporting gay marriage. Your decision to pander to same-sex marriage activists has forced me to choose between your food products and my conscience,” it reads. “As long as food is produced by other companies my conscience is going to win out over the desire for another bowl of Lucky Charms.”

A number of other food products manufactured by General Mills are named in the boycott, such as Bisquick, Green Giant, Pillsburg and Yoplait.

Similarly, efforts have also been organized against other nationally-recognized food chains, including the “Dump Starbucks” campaign. As previously reported, Tom Stobhar from the Corporate Morality Action Center confronted Starbucks CEO Howard Schultz during a shareholder’s conference in March, asserting that shareholder earnings were adversely affected after the company backed efforts to legalize same-sex “marriage” in Washington state last year. The company’s announcement had resulted in boycotts against the coffee king.

“In the first full quarter after this boycott was announced, our sales and earnings — shall we say politely — were a bit disappointing,” Strobhar stated.

“Not every decision is an economic decision. Despite the fact that you recite statistics that are narrow in time, we did provide a 38% shareholder return over the last year,” Schultz replied. “I don’t know how many things you invest in, but I would suspect not many things, companies, products, investments have returned 38% over the last 12 months.”

“Having said that, it is not an economic decision to me. The lens in which we are making that decision is through the lens of our people,” he continued. “We employ over 200,000 people in this company, and we want to embrace diversity — of all kinds.”

“If you feel, respectfully, that you can get a higher return than the 38% you got last year, it’s a free country,” Schultz said. “You can sell your shares in Starbucks and buy shares in another company. Thank you very much.”


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  • Bizyliven

    Why is there such a tendency for some to act as sin police? How does persecuting a particular group demonstrate Christ-like compassion? Where is the Christ-like compassion in boycotting a company because of their affiliation?

    This doesn’t build bridges, it burns them.

    In contrast, Jesus demonstrates love by showing mercy and compassion to the sinful woman at the well (John 4). He brought love to a desolate woman, conviction and confession resulted.

    We are so quick to quote John 3:16, but can we quote John 3:17 and apply it with Christ-like compassion in love: “For God did not send the Son into the world to judge the world, but that the world might be saved through Him.”

    Have you forgotten the love and compassion that irresistibly drew you to Him? Do you remember His death on the cross that exposed the matchless love of our Heavenly Father? It was that love that compelled you to abandon your fruitless, sinful ways. Go and do the same!

    For example:

    Paul records a list of sinners in 1 Cor 6, and says that these will not inherit the kingdom of God. But did you miss the next verse? “Such were some of you; but you were washed, but you were sanctified, but you were justified in the name of the Lord Jesus Christ and in the Spirit of our God” (6:11). Forgive, just as you have been forgiven!

    And if that does not convince you, read: “And we know that the judgment of God rightly falls upon those who practice such things. But do you suppose this, O man, when you pass judgment on those who practice such things and do the same yourself, that you will escape the judgment of God? Or do you think lightly of the riches of His kindness and tolerance and patience, not knowing that the kindness of God leads you to repentance” (Rom 2:2-4)?

    “Mercy” dear friends. Mercy is His way to seek and save the lost!

    “And you were dead in the trespasses and sins in which you once walked, following the course of this world, following the prince of the power of the air, the spirit that is now at work in the sons of disobedience— among whom we all once lived in the passions of our flesh, carrying out the desires of the body and the mind, and were by nature children of wrath, like the rest of mankind. But God, being rich in mercy, because of the great love with which he loved us, even when we were dead in our trespasses, made us alive together with Christ—by grace you have been saved…” (Eph 2:1-7)

    As ones who carry His Name, we need to act in His Spirit & interests and not our own!

    • Toinform

      Just because one forgives as the Bible states does NOT mean one condones their actions. You are asking Christians to condone and encourage homosexuality when it is clearly a sin. Any true Christian should not encourage or enable sinners. Acting in Yeshua’s (Jesus’s) spirit would be to act and do as He did himself while in earthly form. Jesus Christ pointed out sin to sinners and told them to go sin no more.

      The Bible contains 9 specific references to homosexuality: 4 in the Old Testament (Genesis 19:1-25; Judges 19:22-30; Leviticus 18:22; and Leviticus 20:13) and 5 in the New Testament (Romans 1:24-28; 1 Corinthians 6:9-11; 1 Timothy 1:8-11; 2 Peter 2:6-10; and Jude 7). The passage in Romans, in particular is so clear that it seems to have been written by St. Paul in anticipation that people might challenge the idea that homosexual behavior is wrong (in case you don’t get it, let me make it perfectly clear!). In addition, there are numerous other passages that touch on this topic indirectly through comments on the biblical view of marriage and family, promiscuity, and sexual purity. Included in these references are Genesis 2:18-25; Proverbs 18:22; Mark 7:21, 1 Thessalonians 4:3-5; Romans 6:13, 13:13; 1 Corinthians 6:13, 18-19; Galatians 5:19-21; Colossians 3:5; Revelation 21:8, 22:15.
      Homosexual behavior is always discussed in the Bible as a serious sin. It is often discussed in the context of idolatry. In that context it is listed among other particularly heinous sins as examples of how depraved one can become when idolatry is present. Idolatry is a most serious offense against God, and its seriousness helps explain why homosexual behavior was a capital offense in the Old Testament. Historical Christian interpretation has consistently viewed homosexual behavior as sinful. The modern word sodomy even comes from the biblical account of Sodom and Gomorrah.

      • FY

        Spot on!!!