A new commercial by the popular insurance company Geico has disgusted viewers who believe that it promotes bestiality — sexual relations with animals.
The thirty-second advertisement, called Maxwell the Pig Goes on a Date, features a woman alone in a car with a talking puppet pig. The two are experiencing automobile troubles, and the pig uses his phone to contact help.
“Did you just turn your ringer off so no one would interrupt us?” the woman asks the pig.
“Uh, no. I just used my Geico app to get a tow truck,” it replies. “He’s going to be here in 30 minutes.”
“Oh, so that means we won’t be stuck up here for hours with nothing to do,” she states in a sultry, suggestive voice.
The pig then looks at the woman, trying to decipher what she means.
“Oh, I get it,” it says. “You wanna pass the time, huh?”
The woman then eyes the pig and laughs nervously, thinking that it has understood her suggestion.
However, woman becomes annoyed when the pig then exclaims, “Fruit ninja!” as it goes to play games on its phone. The commercial ends with her look of disappointment and frustration.
Since the release of the advertisement, some viewers have written to Geico to express their outrage at the production.
“What pervert thought up the disgusting bestiality commercial about the pig and the girl in the car?” a woman named Kelly asked on the Geico Facebook wall.
“Please stop with the bestiality commercials,” wrote another viewer named Emily. “They are gross and pretty hateful towards women.”
“The pig parked in a car with a woman who hints at romance is disgusting,” stated a third named Emily. “I change the channel every time it comes on.”
The company has not yet responded to the comments online as of press time.
Geico Insurance, founded in 1936 by Leo and Lillian Goodwin, has become known for its commercials featuring its gecko mascot, which speaks in a distinctive British accent. However, the company has also used other characters in its advertisements, including Maxwell the pig, in a variety of attempts to use humor to remind customers that “15 minutes could save you 15 percent or more on car insurance.”
As of 2007, the latest year on record, Geico provided coverage for more than 13 million automobiles nationwide.